29 How do insurers 58% 45% 30% currently engage monitor InsurTech in order engage in partnerships with buy the services of InsurTech with InsurTechs? to respond competitively InsurTech companies companies to improve their operations and services 21% 14% 11% 8% establish start-up programs set up venture funds to fund acquire InurTech do not deal with to incubate InsurTech InsurTech companies companies InsurTech companies Source: PwC, Insurance’s new normal Driving innovation with InsurTech, (2017)